• Marketing strategy & planning

    Developing and delivering marketing plans which create Return On Investment

  • Stunning Websites

    Design & build of websites that create business

  • Getting found online

    Increasing awareness and driving traffic to your website

  • Branding

    Logo design, rebranding, corporate identity

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We Are

Digital Glue – marketing, design & web agency
Grabbing attention – online, in print & in person

Services

Branding

Branding

Digital Glue make sure your branding and logo design fits for all mediums: print, online, social media, and anywhere else.
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Copywriting

Copywriting

By understanding customers, Digital Glue create content for our clients which gets their customers taking action.
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Email Marketing

Email Marketing

Email marketing is a cost effective and relevant way of reaching your customers, contacts and prospects. Digital Glue help our clients reach more of them. learn more

Marketing Strategy

Marketing Strategy

Digital Glue help our clients to create clear marketing plans in a number of ways, resulting in improved business.
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Public Relations (PR)

Public Relations (PR)

Digital Glue’s Public Relations clients benefit from an integrated approach; combining old-fashioned basics with a modern approach.
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Print Design

Print Design

Digital Glue’s clients benefit from our team of creative thinkers who together produce professional print and digital designs for effective communication.
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Search Engine Optimisation (SEO)

Search Engine Optimisation (SEO)

Our SEO services are designed to make sure that we make your website relevant for the people who want information or to buy from your site.
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Social Media Management

Social Media Management

Digital Glue help our clients communicate effectively with their audiences through our social media management.
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Web Design

Web Design

Digital Glue help our clients create websites which present their business in the best possible way and drive their customers to take action.
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Our Work

Canny Bites

Copywriting / Design & Branding
 3

Macphun Luminar

Copywriting / PR
 2

Learning to Shape Birmingham

Design & Branding / Print Design / Website
 2

The Lease Guide

Design & Branding / Website
 1

X-Rite Video ColorChecker

Marketing / PR
 1

Like what you see?  View our portfolio

From the Blog

5 Top Tips for an SEO Beginner

20th July 2018
We’ve had Lily in the office for the last few weeks completing a PR & Marketing internship with us. Lily has just completed her English Language degree at the University of Birmingham, so she’s got an eye for detail and a strong knowledge of the power of words. She’s put these skills into action and turned her hand to writing a blog for us on the top things she thinks you need to know if you are an SEO Beginner. Check it out! Building your brand and marketing your business online involves a lot of work. But what’s the point of dedicating time to how your business comes across online if it never actually makes it to your audience? Search engines are used by people to locate information and services online, and they’re used a lot. How are you going to gain traction online if your website gets lost deep down on page 112 of the search results? The answer: SEO. This article will outline what SEO is and give you 5 top tips you’ll need if you’re an SEO Beginner. The first thing to think about as an SEO beginner is ranking. You want your website to ‘rank’ highly, i.e. it appears on the first page of results when a customer uses a search engine. Why do you want to rank highly? Because the higher you rank, the more people will find your site, and the more people who find your site, the more business you will gain. It’s simple really. SEO is the process that prevents your website from falling down to page 112 and makes your business visible in the big wide world of the internet, hence what it stands for: Search Engine Optimization. The next question, then, is: how do I optimize for search engines? Each search engine has its own algorithm for creating the ranking system. When a term is searched for, the algorithm will scan, or ‘crawl’, every webpage on the internet to find pages with information that is of high quality and relevant to the searcher’s query, and rank the pages based on that. The judge of what is ‘of high-quality and relevant’ depends on a wide range of factors, and the key to higher rankings is making sure your website has considered these factors. Not only are there hundred of these factors, but they are constantly changing and updating. Not to worry though; seeing as you are an SEO beginner, we’ll just cover the basics in our 5 top tips below: SEO Beginner TOP TIP #1: KEYWORDS When someone uses a search engine, the resulting crawl accounts for every word on the web, and then selects only pages with the words in the search term used. To allow your page to rank more highly, you need to pick a keyword before you start writing which encompasses the focus of the piece, and then make sure that keyword appears frequently in the text. This will mean that when people search your term, they

Twitter for business: a beginner’s guide

28th June 2018
We’ve had Lily in the office for the last few weeks completing a PR & Marketing internship with us. Lily has just completed her English Language degree at the University of Birmingham, so she’s got an eye for detail and a strong knowledge of the power of words. She’s put these skills into action and turned her hand to writing a blog for us on the top things she thinks you need to know about Twitter for business. Check it out! A social media presence is so important for businesses now, particularly on Twitter. Tweeting is ingrained in the daily lives of most of us, so if brands can be successful in infiltrating our Twitter feeds, with good content, they can be successful in selling us their brand. If you’re a beginner at using Twitter for business, here’s our 5 top tips to help you get started. Quality not quantity  You could assume that simply having a presence on Twitter is enough to build upon your marketing strategy. However, it’s not quite that simple. Take this for a comparison: you don’t enjoy someone’s company simply because they’re always there, you enjoy it because when they are there, they interest you or make you feel happy. In a way, this applies to social media posts too. There’s no value in sending out 10 tweets you’ve put no effort or time into, which don’t engage or interest anyone, when you could send out 3-5 a day that you’ve worked hard on. Your followers don’t want to see samey, empty content – they want quality, enjoyable or interesting content that they can see you’ve put some effort into. Otherwise they’ll see right through your marketing methods.   But… also quantity In saying that, it’s important that you don’t go completely AWOL on your followers at any point – you need a steady stream of content otherwise people will forget about you. Taking the comparison again – you can’t enjoy someone’s company at all if they never show up… To help with this, try to pre-schedule a base-level of content using a social media tool like Hootsuite (click here to read about more social media tools) when you start the day and then spend longer coming up with the bits of gold dust that will keep your audience coming back for more. Remember, if you disappear off their feed, they might disappear off your follower list.   Interaction is key When you start using Twitter for business, you will quickly learn that posting your own content is only a part of it. Before you can begin to receive consistent responses to your content, you need to get involved in the content of others. Interacting with individuals – following them, liking their posts, commenting your thoughts, sharing something with them – is the best way to build a network of people who will take the time to read, and hopefully enjoy, your original content. You can’t expect others to engage in your content if you

Our top funny GDPR tweets to distract you from your inbox

23rd May 2018
In case you haven’t heard (or for some reason haven’t received thousands of emails about it in the last few weeks), this week sees the introduction of the GDPR, or the General Data Protection Regulation. We know, we know – it all sounds scary and a bit confusing. Don’t worry, we’re not here to explain to you what the GDPR is or what you need to do about it – we will leave that to the experts. What we are here to do is to provide you with light relief in between all these frantic last minute opt-in emails that you’re undoubtedly slowly drowning in. So, without further ado, let’s take a look at some of the funniest tweets out on the internet about the GDPR.   This tweet sums it up quite nicely GDPR has turned every brand ever into a needy ex. — Charlotte (@CharlotteyLF) May 23, 2018 Would you like to opt-in to family dinner? My mum is leaving it awfully close to the GDPR deadline to ask if I want to opt in to receive her emails, calls and texts. — Sharon O'Dea (@sharonodea) May 15, 2018 Well that’s one way to do it HELLO FANS! IN LINE WITH THE UPCOMING GDPR PRIVACY POLICY CHANGES, WE HAVE FORGOTTEN TO BACK UP OUR COMPUTER WHICH IS NOW BROKEN AND HAVE LOST ALL YOUR DATA. JOB DONE. — Activia Benz (@ActiviaBenz) May 23, 2018 Peak GDPR indeed Peak GDPR – a car park ‘would like to keep in touch’. Not even a chain of car parks, but a single one I prebooked at about 5 yrs ago. I didn’t know it cared. — Tim Neale (@timjn1) May 23, 2018 We bet you’re excited Excited for the day after GDPR deadline day when, if I understand it, no one is legally allowed to talk to me ever again — Dawn Foster (@DawnHFoster) May 16, 2018 This is literally everyone in the world right now me deleting GDPR emails pic.twitter.com/UMyAluyAue — jonno (@jonnohopkins) May 21, 2018 The second rule of GDPR club is “you must tell all your customers you’re joining GDPR Club.” The first rule of GDPR Club is "you must tell all your customers you're joining GDPR Club." — Alex Pounds (@acreature) May 22, 2018 A question for the ages How the hell do I unsubscribe from #GDPR emails???? — David D'Souza (@dds180) May 23, 2018 Memes make everything easy to understand ah, yes. #GDPR pic.twitter.com/jvI2f2o1eS — alberta soranzo (@albertatrebla) May 15, 2018 And finally… Who knows what 4% of Santa’s global turnover is? He's making a listHe's checking it twiceHe's gonna find out who's naughty or niceSanta Claus is in contravention of article 4 of the General Data Protection Regulation (EU) 2016/679 — joe (@mutablejoe) May 20, 2018   Not sure how the GDPR affects your business? Do you want to make your email marketing is effective and compliant? Get in touch to find out how we can help!

Emily’s internship at Digital Glue

17th May 2018
We’ve had Emily in the office for the last few weeks completing a Marketing internship with us. Emily is completing her History degree at the University of Birmingham and will be graduating this year, so she has a flair for writing and research. She’s put these skills into action and turned her hand to writing a blog for us on her internship at Digital Glue.   What attracted you to want to work for Digital Glue? Digital Glue’s personality really shone through on their website, and I thought that their working environment would be full of hard work, creativity, and learning from each other. I really value this as I have a strong desire to improve and love being creative! The internship programme also really appealed to me because of the chance to work with a fantastic charity, St. Basils. I was aware of the levels of youth homelessness in Birmingham, and so I really wanted the chance to get behind a great cause. I thought I could really develop my event planning skills whilst raising money for a much-needed charity. Of course, as a marketing agency, I wanted to learn marketing techniques and skills, especially as I want to go into that field! What were my first few weeks like? On my first day I arrived with my desk all set up for me and I even received an exclusive Digital Glue pen! In the first few weeks, I was focusing on getting to grips with the different programmes they used, such as Hootsuite, Canva, and Campaign Monitor. It took me quite a few attempts to create an eye-catching graphic, but the team were happy to give me pointers and advice! I had weekly one on one meetings to ensure I could talk through my focuses for that week and ask any questions. I also scheduled social media, using Hootsuite, and got stuck into creating a plan for my fundraising event. I also appreciated that I was encouraged to reflect on my achievements, what I had learnt, and my greatest challenge at the end of each week. This meant I really was growing in my skills and that is what every student wants in an internship! It goes hand in hand with their core value of self-awareness and is an excellent strategy to recognising your strengths and weaknesses to improve upon. What did I enjoy? I really loved some of the research focused tasks, where I was able to use my history degree to my advantage. This was beneficial when looking into catering, quiz masters, and prizes for the event I was running. I also loved using Canva to create bright and eye-catching polls and graphics for my social media campaigns. It was also lovely to receive some great prizes from local Birmingham companies who want to support this local area. It was a great feeling to see my event become a success and then raise a fantastic amount for St. Basils. I also really valued their focus on